General info
Art Direction + Graphic Design
Brooklyn, NY
Experience
Brooklyn, NY
2003 - Present
Creative Director
Gg Design
working as a creative director and graphic designer on various projects from concept through final mechanical with the following clients:

MRM Worldwide / Advertising
creating concepts and designing a campaign for a new beauty product

Coty / Beauty / Package Design
designing packages for fragrances and related products for various brands such as Adidas, Calvin Klein, Guess, Playboy, Lady Gaga, Beyonce, Celine Dion, Halle Berry, Katy Perry, Nautica, Stetson, among others.

Plural / Design Studio
designing and art directing promotional material for BrazilTravel

MBLM / Branding
working on brochures and branding for UL

Saatchi & Saatchi / Advertising Agency
designing ad campaings for Tide

The 7th Art / Branding and Advertising
working as a creative director on brand experience, environmental design and events for The Palm Trump International Hotel and Tower new development in Dubai.

RAA Ralph Appelbaum / Exhibition Design
designing all print material and audiovisual graphics for H. Stern Museum and Estação da Luz Museum

DKNY / Fashion
designing T-Shirt graphics for summer collection

Ziccardi ZPFM / Advertising Agency
designing and art directing ad campaigns, moad boards, posters for a variety of clients such as IFC, Readers Digest, Hit Entertainment, Warnaco, Ellen Tracy and American Ballet Theatre

New York, NY
2007
Art Director
art directing and designing ad campaigns and events for Kohl’s/Vera Wang, Revlon, American Express, Bacardi
New York, NY
2006
Senior Graphic Designer
creating ad campaigns, logos, promotional material,
brand books, websites and patterns for a variety of clients
such as Macy’s, Tab, Citibank, Panasonic
New York, NY
1999 - 2002
Graphic Designer
worked in the book department designing books from concept through final mechanical. Working closely with editors, writers, vendors, illustrators

also worked in the promotions and advertising department designing advertisements, point-of-purchase displays, brochures, catalogs, web banners, advance reader’s guides, and numerous other materials for over a dozen book imprints
Recognition
SEGD Design Awards
Society for Environmental Graphic Design
Works Featured
Los Logos 4
Print Magazine / Regional Design Annual Winner
Global Corporate Identity II
LogoLounge Book II & III
Big Book of Business Cards
Design Annual: American Graphic Design Awards
Graphic Design USA
Communication Arts
Education
Brooklyn, NY
2010
Final Cut Pro
3rd Ward
New York, NY
2002
Web Design and Construction
New School
New York, NY
2001
Experimental Workshop
Tomato UK Workshop
New York, NY
2001
Milton Glaser / Graphic Design
School of Visual Arts
New York, NY
2001
Experimental Portfolio
School of Visual Arts
New York, NY
2001
Typography
School of Visual Arts
Rio de Janeiro, Brazil
1990 - 1994
BA in Communication Design
Faculdade da Cidade
Fluent in Portuguese and English
Conversational Spanish
Basic French and Hebrew


Proficient in QuarkXPress / Photoshop
Illustrator / In Design
I'm a brazilian graphic designer working hard + playing hard in NYC since 1998. I have a wide range of experience in advertising, brand identity, fashion, environmental design, events, promotions, book covers, magazines, illustrations, CDs and packages.

My work was featured in Print Magazine, Communication Arts, Los Logos, Graphic Design USA among others.

I'm also known as Gabriela Gasparini.